Creative Citizen

I strive to be a creative citizen. As an active participant and as a nimble observer of the world, I want to create marketing for a more interesting, more connected, and more supportive future.

Advertising thrives on collaboration. The best ideas are born from conversations, group inspiration, and thoughtful planning. Few phrases are more powerful in a creative session than “What if…”

With nearly two decades of experience, I’ve helped move strategic and award-winning creative forward, both in-house and within agencies. Growing up in film taught me how to prepare for, execute, and finish projects, while my studies in Anthropology have shaped my human-first methodology. 

Each project is an opportunity to find better ways of managing client relationships, inspiring teams, and ensuring creative excellence to cultivate a more inclusive and empowering culture.

Out of courtesy to agencies and clients, the work section of this site is password-protected. I am happy to share the password and discuss how my process might apply to your work. My email is robert.marbury @ gmail.com.

Past Clients

Health & Wellness

    • Respiratory & Immunology

    • Oncology

    • Women’s Health

    • Medical Associations

    • Diabetes

    • Digital Therapeutics

    • Rare Disease

    • Market Training

    • Respiratory & Immunology

    • Oncology

    • Women’s Health

    • Medical Associations

    • Diabetes

    • Digital Therapeutics

    • Rare Disease

    • Eye Care

Sports

    • NASCAR X Healthcare

    • PGA Tour X Durable Goods

    • PGA Tour X Healthcare

    • Running

    • PGA Tour

    • NFL

    • MLS

Brand

    • Craft Soda

    • Enhanced Beverages

    • Coffee Beverages

    • Supplements

    • Wine

    • Eyecare

    • Make-up

    • Retail Fashion

    • Luxury Lifestyle

    • Footwear

    • Handbags

    • Athletic

My Focus

Creative Thinking

Whether it is during the pitch process or later in a brand’s life cycle, Creative Thinking is imperative. I look for consumer and patient insights that can be brought.into harmony with a brand’s goal. I love problem-solving, since that is where we learn to build a better product. And I believe Creative Thinking must be developed with cross -functional partners, across Earned-Led, Media, Accounts, and Strategy.

Team Building

No two asks from a client are the same. As I build a team, I look for “T” shaped employees who have the desire to stretch, be uncomfortable, and grow. Larger team growth requires careful culture building and active listening. For more focused teams, like at activations and on productions, the right mix of tactical strategy, creative, and account voices can make or break the client experience and end result.

Campaign Ecosystems

Brand is the center; it is the core. However, there is a world out there within which to experience the brand. We rub elbows with the brand at events, in our search, on our feeds, on the street, in the mail, and in the store. We, the customer, experience the brand as an ecosystem. I believe it is imperative to think of brands in terms of a living system, in order to better build authentic affinity and ultimately drive sales.